For Palm, Yet Another Wrenching Crisis

December 19th, 2009 admin

Palm is the Jack Bauer of the mobile industry. Its story is one of high-tension drama in which it lurches from one crisis to another, saving itself from the jaws of despair only to face some new and more daunting threat, all while the clock ominously ticks away. But Palm’s current management is cunning, and we’ve learned never to write it off as finished. The latest grim plot twist came last week when Palm reported its fiscal second-quarter earnings . Smartphones sold to consumers fell 4 percent from a year ago, before Palm even debuted the Pre . A costly ad campaign sank gross margins to 25.6 percent from 27.9 percent a quarter earlier. And the number of apps for sale in the Palm store now totals a…


Originally posted on Biz-News

 
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