Bing Becoming Search in Name Only
With Google having tied up the search market, Microsoft is redefining the category to include browsing and discovery. Executives at a press conference in San Francisco today presented Bing as a portal that organizes information to anticipate what users may want to know and decide. Bing wants users to “browse to your intent rather than trying to type in a very complex query,” as Satya Nadella, SVP of the company’s online services division, put it. With 9.9 percent market share six months in, Microsoft is emphasizing Bing features that make use of researching what people actually want to know and piping in information from content creators to provide answers in a dense but readable way. So, for example, concert data comes from Zvents, health info from…

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ATODAMUSICA (atodamusica) : RT @GeeksRoom: Google y Bing no obtuvieron licencia para ofrecer el servicio de mapas en China http://goo.gl/fb/4iW80 x @hectorrusso.. Updated : 2010-09-10T08:51:19Z | Reply | View Tweet |
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